KOL mapping and advocacy development

Advocacy development and training

Opinion leader advocacy is central to the success of any brand. Strategic planning to develop effective and long-standing relationships with key opinion leaders is critical.

Wells Healthcare can provide the support you need to ensure that opinion leaders are identified, advocates developed and relationships maintained in the face of constant challenges.

KOL mapping and profiling

Identification and profiling of thought leaders and rising stars is the key first step to developing advisory boards, workshops, expert panel meetings, publications, speaker training and educational programmes.

We can help you to identify relevant KOLs using a scientific technique based upon quantitative methodology. We aim to create an effective forum for the adoption of key product claims within an environment of genuine scientific interest, and our programmes are enhanced through use of creative branding and with the support of a dedicated community website.

Managing relationships

Wells Healthcare has over 25 years' experience of managing relationships with individual specialists and medical groups on behalf of its clients. We are practiced at providing the right combination of scientific credibility, professional service and friendliness that ensures our interaction with KOLs is always positive and effective.

Moreover, Wells Healthcare is expert at designing advocacy programmes that engage thought leaders in a project they believe in and that fosters an enduring loyalty towards the company's clients and their brands.